Pet Insurance is now a $1 Billion Industry, According to NAPHIA

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Boise, Idaho (April 27, 2018) – For over a decade, Pets Best Insurance Services, LLC, (Pets Best) a leading U.S. pet insurance agency based in Boise, Idaho, has been on the cusp of industry innovation, while helping to provide peace of mind to pet parents by offering customizable pet insurance plans and quick reimbursements on veterinary bills.

NAPHIA, the North American Pet Health Insurance Association, announced a new report stating that pet insurance is now a $1 billion industry. This is an especially incredible benchmark for Pets Best because Pets Best’s founder, Dr. Jack Stephens, launched the pet insurance industry in the US and wrote the first policy ever in 1981. Dr. Stephens brought together over 900 veterinarians to create the first pet insurance company in the US and is known as the “father” of pet insurance in North America. In 2005 he went on to co-found Pets Best by introducing innovations in online enrollment, claims processing, and a more customer-friendly reimbursement model that is now the industry norm.

“We have a very unique perspective of how far the pet insurance industry has come, because Jack [Stephens] was there from the very beginning,” said Pets Best President, Chris Middleton. “Trends will come and go, but Pets Best has always been dedicated to Dr. Stephen’s original mission to end economic euthanasia.”

You can read the full report from NAPHIA here:

Pets Best prides itself in being an innovator in the pet insurance industry, offering customers not only customizable plans and quick reimbursements, but added features like a 24/7 Pet Helpline for on-the-go pet health related questions, a user-friendly mobile app, and so much more. Visit to learn more about how Pets Best helps provide peace of mind to policy holders. Or, if you are a member of the media and would like more information or to request and interview with a Pets Best representative, please contact Kerry Sutherland, or (775) 360-6101.

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About Pets Best Insurance Services, LLC

Pets Best was founded in 2005 by veterinarian Dr. Jack Stephens with a mission to provide access to comprehensive animal healthcare at an affordable price. Dr. Stephens’ passion for saving pets is what brought him to start pet insurance in the U.S. in 1980. Pets Best offers pet insurance for dogs and cats in every state and has paid over $150 million in claims to their customers. Customers rate Pets Best 9.6 out of 10 (TrustPilot) and they are recommended by veterinarians across the nation. Built upon a legacy of innovation, Pets Best focuses on putting customers first by offering unlimited accident and illness plans, wellness plans, a mobile app, a 24/7 Pet Helpline (powered by whiskerDocs), and more. Pets Best offers pet insurance for multiple fortune 500 companies through leading partner connectivity and technology. Pets Best is a proud founding member of NAPHIA, an organization that has established high standards and transparency for the pet insurance industry. Visit for more information.


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