Pets Best Insurance Earns BBB A+ Rating for Fifth Year

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BOISE, Idaho, (Nov. 22, 2010) — Pets Best Insurance has again been awarded the Better Business Bureau’s A+ rating for customer service – an honor the pet insurance company has received for five straight years.

Several criteria, including the number of complaints and how they are resolved, the speed in which complaints are resolved and accredited business status, all factor in determining a company’s overall score. Pets Best Insurance’s A+ rating, the highest rating a company can receive, means it scored 97 percent or higher.

“It’s no accident that Pets Best Insurance has received another A+ rating from the Better Business Bureau,” said Dr. Jack Stephens, founder and president of the company.

“We take great pride in customer service and have made it a point of emphasis over the past several years. This A+ rating signifies to our customers just what kind of business we are.”

Pets Best Insurance is constantly reviewing its operations and evaluating ways to better serve its customers. One such way is its new Pets Best Insurance Direct Deposit Program. Unveiled in September, the program allows policyholders to quickly and easily file their claim online, and once approved, their reimbursement is deposited directly into their bank account. The addition of the program means that Pets Best Insurance is the only pet insurance company offering a simple, fast and convenient end-to-end online claims submission and reimbursement process.

In addition to its customer service, Pets Best has constantly received high marks from customers for its straightforward 80 percent reimbursement of veterinary services after the deductible has been met.

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“There are reasons why customers enroll with Pets Best Insurance, and stay with us,” Stephens said. “We believe that transparency is a cornerstone to effective customer service, and we look forward to earning a sixth consecutive A+ rating next year.”

The Pets Best Advantage

Pets Best Insurance offers three standard plans for accidents, illnesses and injury: The Pets Basic plan, which comes with a $100, $250 or $500 deductible, a $2,500 per incident limit and a $42,500 lifetime limit; the Pets First plan, which comes with a $100, $250 or $500 deductible, a $7,000 per incident limit and a $100,000 lifetime limit; or the Pets Premier plan, which comes with a $250 or $500 deductible, a $14,000 per incident limit and a $100,000 lifetime limit.

Veterinarians and customers have enjoyed the advantages of insuring their pets with Pets Best Insurance since 2005. The company provides an 80 percent reimbursement of qualifying fees for veterinary services after the deductible has been met. Advantages of Pets Best Insurance include:

No upper age restrictions – no pet is excluded from coverage based on age Simple, fast and convenient online claim submission and reimbursement – most approved claims processed and paid within five days Covers licensed veterinarians – plans cover all licensed veterinarians, specialists and emergency care veterinarians


About Pets Best Insurance

Boise, Idaho-based Pets Best Insurance provides pet insurance plans that reimburse pet owners for a straightforward 80 percent of veterinary services after a deductible, with no benefit schedules or fee restrictions. Pets Best Insurance plans do not include age restrictions and allow the pet owner to choose their veterinarian. Any pet has guaranteed acceptance for accident-only polices, ensuring that even seriously ill pets can be insured against unexpected costs from accidental injury. The Pets Best Insurance team is a group of pet lovers who strive to deliver quality customer service and value. Insurance plans offered and administered by Pets Best are underwritten by Aetna Insurance Company of Connecticut (AICC). This material describes Pets Best Insurance plans in general terms. Eligible expenses and coverage may vary, depending on your plan selection. All pet insurance plans have limitations and exclusions. Information is believed to be accurate as of the production date; however, it is subject to change. For more information, visit Pets Best Insurance at or phone 877-PetsBest (738-7237).

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About the North American Pet Health Insurance Association

Pets Best is a founding member of the North American Pet Health Insurance Association (NAPHIA). Founded in 2007, the North American Pet Health Insurance Association is committed to educating and promoting the values and benefits of quality pet health insurance to North American pet owners, the general public, and the veterinary community. As an association, we are committed to high standards and transparency in all of our actions and products. To learn more, visit the North American Pet Health Insurance Association website at

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